'Change': An Empty Word in the 2008 Campaigns?
Diversifying the 'Change' Rhetoric
MICHELE NORRIS, Host:
There are no returns in yet from New Hampshire, but we think it's safe to declare the official word of this week in the presidential campaign.
ROBERT SIEGEL, Host:
Is there any candidate who is not promising change?
NORRIS: Change is coming to America.
NORRIS: Washington needs fundamental, top to bottom change.
NORRIS: I know that I have been an agent of change.
NORRIS: My message is entirely about change.
NORRIS: I am offering 35 years of experience making change.
NORRIS: Well, for candidates looking to personalize the rhetoric, we offer some alternatives.
SIEGEL: Courtesy of Merriam-Webster, vote for the candidate of alteration, modification, variation, transfiguration, rectification.
NORRIS: Rectification? Okay. How about transformation or metamorphosis or the candidate of refashioning, revamping, reworking? How about just difference?
SIEGEL: And from Roget, the candidate of shift, of substitution, transformation, transmutation. Maybe not transmutation.
NORRIS: I don't think so. A little too sci-fi. We're talking about a potential commander in chief, not the commander of some spacecraft. Just a few suggestions for alternatives there. Then again, do we really expect anything to...
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