Podcasting on the Radio An AM talk radio station in San Francisco hopes to revive falling ratings by trying a totally new format: broadcasting PodCasts submitted by the public.

Podcasting on the Radio

April 28, 200512:00 AM ET

Heard on Talk of the Nation

Podcasting on the Radio

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An AM talk radio station in San Francisco hopes to revive falling ratings by trying a totally new format: broadcasting podcasts submitted by the public.

Guest:

Joel Hollander, chairman and CEO of Infinity Broadcasting