'Brokeback' Drives Tourists to Wyoming Brokeback Mountain could win big at the Oscars, but the gay cowboy movie has already made its mark on popular culture. The film's catchphrase -- "I wish I could quit you" -- is showing up on T-shirts. A collection of essays is in the works and parodies abound. Wyoming's tourism director tells the Los Angeles Times that interest in visiting the state is way up. That's even though the movie was actually filmed in Canada.

'Brokeback' Drives Tourists to Wyoming

'Brokeback' Drives Tourists to Wyoming

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Brokeback Mountain could win big at the Oscars, but the gay cowboy movie has already made its mark on popular culture. The film's catchphrase — "I wish I could quit you" — is showing up on T-shirts. A collection of essays is in the works and parodies abound. Wyoming's tourism director tells the Los Angeles Times that interest in visiting the state is way up. That's even though the movie was actually filmed in Canada.

RENEE MONTAGNE, host:

Good Morning I'm Renee Montagne.

Brokeback Mountain could win big at the Oscars, but the gay cowboy movie has already made its mark on popular culture. The film's catch phrase, I wish I could quit you, is showing up on T-shirts. A collection of essays is in the works. Parodies abound on magazine covers and the Internet. And Wyoming's tourism director tells the L.A. Times interest in visiting the state is way up, even though Brokeback was actually filmed in Canada.

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