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Major Parties Cast About for Ways to Attract Latinos This week, Sen. Mel Martinez was named as chairman of the Republican National Committee. His appointment is meant to draw more Latinos to the GOP. But commentator Daniel Hernandez says that kind of thinking shows that while the Republicans -- and the Democrats -- want more Latino voters, they don't really understand how to attract them.

Opinion

Major Parties Cast About for Ways to Attract Latinos

Heard on All Things Considered

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Daniel Hernandez

Major Parties Cast About for Ways to Attract Latinos

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This week, Sen. Mel Martinez was named as chairman of the Republican National Committee. His appointment is meant to draw more Latinos to the GOP. But commentator Daniel Hernandez says that kind of thinking shows that while the Republicans — and the Democrats — want more Latino voters, they don't really understand how to attract them.

MICHELE NORRIS, Host:

Commentator Daniel Hernandez says that Mel Martinez will have to stretch pretty far to reach him.

DANIEL HERNANDEZ: SPEAKING FOREIGN LANGUAGE

MELISSA BLOCK, Host:

Daniel Hernandez is a staff writer for the LA Weekly.

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