Paying Attention To A Forgotten Navy Pig's Plaque A roadside marker in southern Illinois commemorates the life of King Neptune, a 700-pound pig that raised millions of dollars during World War II. Originally used as a gimmick by a Navy recruiter to help sell war bonds, King Neptune became a local celebrity, had an entourage and even had a military funeral.
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Paying Attention To A Forgotten Navy Pig's Plaque

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Paying Attention To A Forgotten Navy Pig's Plaque

Paying Attention To A Forgotten Navy Pig's Plaque

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MARY LOUISE KELLY, host:

We're taking a road trip this summer with a series called Honey, Stop the Car. You know the feeling, you're on a drive and you spot something that makes you want to pull over. It could be a monument to some local hero, perhaps long forgotten.

Jacob McCleland of member station KRCU grew up in southern Illinois, where a monument commemorates the life of local royalty, which happened to be a pig named King Neptune.

JACOB MCCLELAND: Growing up in Union County, a farming region in southern Illinois, I heard stories about this enormous 700 pound pig, named King Neptune old farmers made passing reference but I never knew much about him, until recently.

(Soundbite of a roadway)

MCCLELAND: His memorial is nestled near a bench, shaded by oak trees, at a well-manicured rest stop on Interstate 57 near my home town of Cobden. Tired families stretch their legs, and few pay any attention to a simple boulder with a plaque that says: King Neptune: 1942 to 1950, Navy Mascot Pig.

It was 1942 when a Navy recruiter hit on a gimmick. He would auction off parts of a hog, piece-by-piece, but everybody knew that the pig would never go to slaughter. Instead of taking home a slab of bacon, the winner would take home a war bond.

Mr. JIM Goddard (Retired, Shop Owner): And they had a gold crown with an elastic band under it, to come around under his chin, 'cause he was King Neptune so he had to have a crown.

(Soundbite of laughter)

MCCLELAND: That's Jim Goddard, a retired shop owner from Anna, Illinois.

Mr. GODDARD: But he had a robe, a purple and gold robe with his name on it, you know, and also United States Navy.

MCCLELAND: King Neptune lived on Jim Goddards grandpas farm, and his dad would haul the pig around in his livestock truck.

Goddard was nine years old then, and he was part of King Neptunes entourage that would travel to all points in southern Illinois; towns like West Frankfort, Vienna and Metropolis. When they werent on the road, the Goddard family treated King Neptune like royalty on their farm, where he grew bigger and bigger.

Mr. GODDARD: The hog was so fat the fat had covered his eyes to where they were just little slits, so he couldnt see where he was going. So they'd take their cane and tap him on the left shoulder and hed turn to the right and vice-versa, you know. Thats how they guided him around.

(Soundbite of laughter)

MCCLELAND: He had seeing-eye people?

Mr. GODDARD: Right, uh-huh.

MCCLELAND: King Neptune was a prodigious fundraiser. During his career, he raised $19 million in war bonds to help fund the U.S. Navy in World War II.

King Neptune became a celebrity.

Mr. GODDARD: Yeah, he was an icon, you know. Its kind of like something you were proud of, you know.

MCCLELAND: When King Neptune died of pneumonia in 1950, he was given a military funeral. Yes, a military funeral for a pig, a pig that earned the enduring affection of southern Illinois residents while helping win the war effort.

For NPR News, Im Jacob McCleland.

KELLY: Our summer road trip, Honey, Stop the Car, continues through the summer on MORNING EDITION AND WEEKEND EDITION.

STEVE INSKEEP, host:

And may be followed by another series called Don't Make Me Get in That Backseat.

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