Nissan Reports Eco-Friendly Car Sales Higher Tax credits aimed at encouraging Japanese drivers to buy fuel efficient cars seem to be working nicely. Nissan reports sales for May rose 30 percent compared with the same month last year. Nissan's domestic rivals, Honda and Toyota, also have reported sharp increases in sales.
NPR logo

Nissan Reports Eco-Friendly Car Sales Higher

  • Download
  • <iframe src="https://www.npr.org/player/embed/104287154/104287129" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript
Nissan Reports Eco-Friendly Car Sales Higher

Nissan Reports Eco-Friendly Car Sales Higher

  • Download
  • <iframe src="https://www.npr.org/player/embed/104287154/104287129" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

STEVE INSKEEP, host:

NPR's business news starts with the boost for Nissan.

(Soundbite of music)

INSKEEP: Let's not even think for a moment about the U.S. car market. Last year was so dismal for Japanese car sales that Tokyo decided to offer tax breaks that can lower the price of a car by 10 percent. These credits encouraged Japanese drivers to buy fuel-efficient cars.

Today, Nissan reported sales for May rose 30 percent compared to the same month last year. Japan's number three carmaker tweaked the engines of several of its models so that more would be eligible for the benefit and it launched a big marketing campaign. Nissan's domestic rivals, Honda and Toyota, have also reported sharp increases in sales.

Copyright © 2009 NPR. All rights reserved. Visit our website terms of use and permissions pages at www.npr.org for further information.

NPR transcripts are created on a rush deadline by Verb8tm, Inc., an NPR contractor, and produced using a proprietary transcription process developed with NPR. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of NPR’s programming is the audio record.