RENEE MONTAGNE, Host:
NPR's Karen Grigsby Bates reports.
KAREN GRIGSBY BATES: If you see groups of women striding down the street this weekend, stilettos clicking, lips glossed, earrings swinging into the local movie house, you can bet they are not there to see "Iron Man 2" or "MacGruber."
(SOUNDBITE OF MUSIC)
GRIGSBY BATES: Of course, they aren't. They're all going to see "Sex and the City 2," the brand new feature that has Carrie Bradshaw and her best friends Miranda, Samantha and Charlotte flaunting their fabulous finery and flying off some place amazing.
(SOUNDBITE OF MOVIE, "SEX AND THE CITY 2")
KIM CATTRALL: (as Samantha Jones) One week in Abu Dhabi, all expenses paid for all four of us.
SARAH JESSICA PARKER: (as Carrie Bradshaw) Get out of town.
CATTRALL: (as Samantha Jones) My point exactly. I can hear the decadence calling.
GRIGSBY BATES: Chad Brice manages the Hollywood branch of the Arclight Cinemas and says this is their party package.
CHAD BRICE: One ticket for the movie and an hour-and-a-half free party, two specialty cocktails, and we've got some really great specialty drinks all worked out. There's appetizers prepared by our in-house chef.
GRIGSBY BATES: Ms. MARLEY MAJCHER (Owner, The Party Goddess) Can imagine, like, there's cocktails, there's booze, they're all excited from the movie, chick book clubs get wild. It's this - 400 women, all for the same thing. I mean, it's just going to be great.
(SOUNDBITE OF "SEX AND THE CITY 2")
GRIGSBY BATES: That's Marley Majcher, owner of The Party Goddess, an event planning company in Los Angeles. She's partnered with Nicole Matthews of the San Diego- based Henley Company to produce a private party and screening in Santa Monica on Friday night. Initially, Majcher wondered whether she'd sell out.
MAJCHER: First, it would be like a couple of people would buy tickets. But now, what's happening is they're signing on and they're buying four or six.
GRIGSBY BATES: Majcher says doing it in a group is part of the fun.
MAJCHER: I think there's the whole camaraderie thing of women that's just great. And we're all busy and we're emailing and texting, and nobody's actually seeing each other face-to-face. You know, you're going to see your friends.
GRIGSBY BATES: Arclight Cinema's Chad Brice says advance sales for the movie have been brisk, and the theater will do what it has to to accommodate demand.
BRICE: We've been kind of adding shows as shows are selling out. There's a show starting about every 45 minutes.
GRIGSBY BATES: Karen Grigsby Bates, NPR News.
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