New Rules For Political Money Shape 2012 Race : It's All Politics The 2012 presidential campaign is already being shaped by new rules for political money. That means corporate involvement in presidential politics on a scale not seen since the Watergate scandal of the 1970s, which ended Richard Nixon's presidency. The key difference: This time, it's legal.
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Illegal During Watergate, Unlimited Campaign Donations Now Fair Game

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Illegal During Watergate, Unlimited Campaign Donations Now Fair Game

Illegal During Watergate, Unlimited Campaign Donations Now Fair Game

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  • <iframe src="" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
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Let's talk now about the political money game. The rules have changed since the last presidential election, thanks to decisions by the Supreme Court, lower courts and the Federal Election Commission. Corporations can jump into the presidential contest in a way they haven't done since the Watergate scandal of the 1970s. The difference is that this time it's legal. NPR's Peter Overby reports.

PETER OVERBY, BYLINE: Forty years ago, President Richard Nixon's re-election team hadn't yet broken into Democratic Party headquarters. And Nixon hadn't yet issued his famous denial.


PRESIDENT RICHARD NIXON: People have got to know whether or not their president is a crook. Well, I'm not a crook.

OVERBY: What was going on in 1971 was aggressive, secret and illegal fundraising. The Nixon campaign was soliciting money from corporations and bartering presidential decisions to get the cash. In one case, the Associated Milk Producers Incorporated, AMPI, pledged $2 million to the campaign. And in return, Nixon jacked up the federal subsidy for milk.

RICHARD REEVES: It was a simple trade.

OVERBY: Richard Reeves covered the scandal as a reporter and later wrote about it in his book "Richard Nixon: Alone in the White House."

REEVES: Nixon got $2 million for charging American consumers $100 million.

OVERBY: The deal was sealed on May 23, 1971. Nixon met with AMPI leaders and then his aides nailed down the deal. Nixon's secret taping system was recording when the president signed off on the trade in the Oval Office - more campaign cash for higher milk prices. Again, Richard Reeves.

REEVES: The meeting broke up, everybody stood up. And John Ehrlichman, the president's counsel, said, well, we better get ourselves some milk before the price goes up. Let's get it while it's still cheap.


REEVES: After the deal was worked out, at midnight the Nixon people met with the milk producers. And that's where the money passed hands.

OVERBY: The head of AMPI and a lobbyist eventually went to prison. Overall, the Watergate prosecutor nailed 21 corporations for illegal, secret contributions.

Now, 40 years later, AMPI has almost no presence in Washington. But if it did, the new rules of campaign finance provide a way to do what was illegal in 1971. AMPI still couldn't give directly to Nixon's reelection committee, but it could give any amount it wanted to a presidential super-PAC, like Make Us Great Again.


ANNOUNCER: Rick Perry, conservative leadership that works. Make Us Great Again is responsible for the content of this ad.

OVERBY: There are super-PACs for all of the major presidential contenders. Make Us Great Again is typical. Officially, it is not connected to Texas Governor Rick Perry's presidential operation, although its founders include Perry's former of chief of staff.

Meredith McGehee is with Campaign Legal Center, which supports stronger campaign finance laws.

MEREDITH MCGEHEE: So therefore, the contribution limits are pretty meaningless. You can give the money you want to the candidate directly, and then you can give unlimited amounts to the super-PAC.

OVERBY: As fundraising conduits, super-PACs are not perfect. They have to disclose contributions. But the new rules have a way around that too. Give the money to a so-called issue group connected to the super-PAC.


ANNOUNCER: They want the largest cut to student grants in history. But President Obama has a plan to help.

OVERBY: This comes from the issue group Priorities USA, which operates alongside a super-PAC called Priorities USA Action. They're both run by a former Obama White House aide. The super-PAC discloses its donors while the issue group does not.

Several of the presidential super-PACs use this arraignment. Former federal election commissioner Karl Sandstrom has a term for it...

KARL SANDSTROM: Public anonymity and private disclosure. That means the public may be in the dark about who contributes. But the beneficiaries - the officeholders and the candidates - are aware of who contributes.

OVERBY: In fact, the candidates can even help super-PACs solicit cash. Just imagine, says campaign finance lawyer Dan Backer, imagine Nixon had a super-PAC, he'd be at the kickoff reception.

DAN BACKER: And Nixon says, you need to support Nixon's super-PAC. We need your help. And then a staffer from the super-PAC comes up and says, so listen, you can cut a check in any amount. What would you like to give us? A million dollars?

OVERBY: Backer says the law is going in the right direction, treating corporations as people.

BACKER: The law's the same for everybody. Doesn't matter who you are, what kind of speaker you are, or what you believe in, the law's going to treat you the same as long as you're not engaging in corrupt behavior.

OVERBY: That's the hard part, of course, finding the corrupt behavior. Most politicians don't bug their own offices, the way Nixon did. Peter Overby, NPR News, Washington.

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