To Read All Those Web Privacy Policies, Just Take A Month Off Work : All Tech Considered It would take most people about 30 full working days to read the privacy policies of all the websites they visit in a year, according to a study. Most of us agree to the policies without actually reading them — or knowing how much personal information is being captured.
NPR logo

To Read All Those Web Privacy Policies, Just Take A Month Off Work

  • Download
  • <iframe src="" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript
To Read All Those Web Privacy Policies, Just Take A Month Off Work

To Read All Those Web Privacy Policies, Just Take A Month Off Work

  • Download
  • <iframe src="" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript


Let's talk about online privacy, or the lack of it. Facebook, Google, and many other Internet Services ask you to accept privacy policies, and the other day I had an experience which suggested to me what that might feel like if it happened in my life away from my devices.


INSKEEP: Hey, Shankar.

I had asked NPR science correspondent Shankar Vedantam into my office. I just wanted to chat. He's an interesting guy, but I was surprised when he showed up at the door with a 35-page stack of paper.

SHANKAR VEDANTAM, BYLINE: I just have this quick privacy policy I'd like you to read over and sign.

INSKEEP: This is like a stack of paper here.

VEDANTAM: Yeah. Yeah. Here's a pen. All you have to do is just sign on the last sheet.

INSKEEP: Okay. Just because you're telling me, I'm gonna sign this, because really, time is short.

VEDANTAM: Thank you so much.

INSKEEP: So I signed it the same way that I click I accept on those endless online privacy policies, and then afterwards Shankar began standing around my office making observations.

VEDANTAM: This is Steve Inskeep, white male, six foot two, latitude 38.901951, desk extremely cluttered, checking some of the emails that have been printed out and laid on the desk next to him.

INSKEEP: Excuse me - excuse me, Shankar, you're kind of invading my space here.

VEDANTAM: We actually talked about that during the privacy policy, Steve, so we're actually all good about that. Nothing to worry about, totally...

INSKEEP: Talked about that during the privacy policy? I don't remember...

VEDANTAM: Yes, this is actually something that we discussed during the privacy policy. His left leg is crossed over his right leg. His screen saver has a picture of what looks like a little girl.

INSKEEP: Yeah, that's my daughter. Thank you very much.

VEDANTAM: Oh, great. OK. That's his daughter.

INSKEEP: OK. Privacy policy or not, out, get out. A little play-acting there. Now Shankar Vedantam is back again. And Shankar, that was a lot more unpleasant than just clicking I accept on an online privacy policy.

VEDANTAM: Well, Steve, what I was trying to illustrate really is that we have very different takes on invasions of our privacy. When there's an actual human being who walks into our space, our homes or our offices, and when that invasion of privacy is being done technologically, that we're much more aware of it when there's a human being compared to when it's being done by technology. And, you know, the analogy I have is when you're driving on the street and you see a cop behind you, it's much easier to pay attention to the cop than it is to pay attention to a traffic camera. And that's because evolutionarily our brains are designed to pay attention to other human beings. Our brains are not designed to pay attention to webcams and cookies and traffic cameras and GPS trackers and Java scripts and all the other ways in which we're being monitored electronically.

INSKEEP: Even though the companies do tell us - I mean, the privacy policy is there. We have to click on something. We know someone's paying attention.

VEDANTAM: That's exactly right. But of course, as you recall, Steve, you just signed this 35-page document that I've placed before you.

INSKEEP: Ah, yes.

VEDANTAM: If you can take a look at page 33 of the policy that I just handed to you, can you read out the last paragraph that's on page 33 of this policy, please?

INSKEEP: If I can find page 33. Last paragraph. I, Steve Inskeep, prevent Shankar Vedantam to track everything I do at NPR. By signing this policy, I explicitly welcome all intrusions into my personal privacy. I signed that.

VEDANTAM: You totally signed it, Steve. Why did you sign it?

INSKEEP: Because you said to, basically. It was too long a read and it's a policy.

VEDANTAM: That's exactly right. So I spoke with this researcher who studies online privacy at Carnegie Mellon University. Her name is Lorrie Cranor. And she had something really interesting to say about the number of online privacy policies that are put before the average person in any given year.

LORRIE CRANOR: If people were to actually stop and read all of them for every website that they visited, they could spend on the order 200, 250 hours a year. It's about a month of time at work each year that you could spend reading privacy policies.

INSKEEP: So my life just got shorter if I'm trying to guard my - and in the end I've got to click I accept anyway or I can't access the site.

VEDANTAM: Yeah, you know, actually, when you think about it, it's really a thing of beauty, Steve, which is if you give people things that are really long and difficult to read, most of them won't bother reading it. And of the people who do bother reading it, because the monitoring is silent and happening via technology, they quickly forget how intrusive it is.

INSKEEP: Is there any doubt that companies go out of their way to make these policies incomprehensible?

VEDANTAM: I have no comment on that, Steve.

INSKEEP: Shankar, drop by any time, without the privacy policy.

VEDANTAM: Sure thing, Steve.

INSKEEP: NPR's science correspondent Shankar Vedantam, who regularly joins us to talk about social science research. And you can track him on Twitter @HiddenBrain. And while you're at it, you can follow this program @MorningEdition and @NPRInskeep.

Copyright © 2012 NPR. All rights reserved. Visit our website terms of use and permissions pages at for further information.

NPR transcripts are created on a rush deadline by Verb8tm, Inc., an NPR contractor, and produced using a proprietary transcription process developed with NPR. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of NPR’s programming is the audio record.