STEVE INSKEEP, HOST:
Microsoft is phasing out its often-ridiculed web browser, Internet Explorer. For more, here's NPR's Sam Sanders.
SAM SANDERS, BYLINE: For years, Microsoft knew that lots of people hated Internet Explorer. In 2012, the company launched an ad campaign acknowledging that fact.
(SOUNDBITE OF MICROSOFT AD)
UNIDENTIFIED MAN: The only thing it's good for at all is downloading other browsers.
SANDERS: That approach didn't work. And this week, Microsoft's Chris Capossela announced that the next version of Windows will have something new.
(SOUNDBITE OF SPEECH)
CHRIS CAPOSSELA: Today, I'm excited to introduce you to - code name - Project Spartan, web browsing experience for Windows 10.
SANDERS: Spartan will come with a personal web assistant, a special reading mode and new annotation tools. Kristina Monllos writes for AdWeek, and she says Microsoft has a lot of work ahead to make people forgive the company for IE.
KRISTINA MANLLOS: The Internet Explorer brand is so tainted. When you think of Internet Explorer, the first thing you think of is that it's slow.
SANDERS: Manllos says Microsoft has to prove that Spartan is different.
MANLLOS: They don't want people to see it as if they're just putting lipstick on the Internet Explorer pig.
SANDERS: I did find someone who was sad to hear IE IS going away.
KIM KAUER: It freaks me out.
KAUER: Well, because it's all I use, and I don't like change.
SANDERS: Kim Kauer runs two small businesses in Michigan. She says IE is fast enough, and it's the only browser that's compatible with all her accounting software. Current software with IE stays the same, and in the new Windows, there'll be a version of IE to work with older programs. But Kauer says she still going to mourn.
How are you going to get through your sadness?
KAUER: I'm thinking a good martini with anchovy olives would be appropriate.
SANDERS: An Internet Explorer-tini - sounds good to me. Sam Sanders, NPR News.
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