RACHEL MARTIN, HOST:
Good morning. I'm Rachel Martin. In his 2006 movie "Borat," Sacha Baron Cohen ritually humiliates Kazakhstan. The country responded as you would have expected it to by banning him. The new "Borat" sequel is perhaps even less kind to the country, but Kazakhstan has decided to try to use "Borat" to its advantage this time. A new ad campaign shows tourists surprised by all the country has to offer. Each spot ends with Borat's catchphrase - (imitating Borat) very nice. It's MORNING EDITION.
Copyright © 2020 NPR. All rights reserved. Visit our website terms of use and permissions pages at www.npr.org for further information.
NPR transcripts are created on a rush deadline by Verb8tm, Inc., an NPR contractor, and produced using a proprietary transcription process developed with NPR. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of NPR’s programming is the audio record.